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How to analyze your Country stats

Open Analytics in the Publisher Champ sidebar and select Country Stats. Use this page when you want a country or marketplace comparison without building a custom Power Table.

Original vs Converted amounts​

Original vs Converted amounts

  • You can easily check what your Original and Converted royalties are for each country.
  • The original amounts help you see the exact amounts you earned and spent on each country before any conversion.
  • Converted uses your preferred currency, set in Regional Settings.

ROI and ROAS Calculations​

ROI and ROAS Calculations

  • You can easily check your Return On Investment and Return On Ad Spend for each country or even your Global ROI and ROAS.
  • ROI = (Gross − Spend) ÷ Spend × 100. ROAS = Gross ÷ Spend.

World Map​

World Map visualization

  • You can find the world map at the bottom of your Country stats page.
  • With the World Map, you can easily visualise where you have the most sales and profits.
  • Hover over a country for details. Purple indicates positive net royalties; red indicates negative net royalties.
  • See how you are influencing people across the Globe!